## Turn complex data into clear, actionable takeaways​

Get real-time insights into user actions and product adoption data.

### Funnel analysis
**See where users drop off and optimize conversions**  
Spot bottlenecks and optimize onboarding and key flows to boost conversions.  
[Learn more](https://userpilot.com/product/product-analytics/funnel-analytics/)

### Trend analysis
**Spot trends and predict user behavior**  
Track growth trends, feature spikes, and areas for improvement to make proactive decisions.  
[Learn more](https://userpilot.com/product/product-analytics/trend-analytics/)

### Path analysis
**Understand how users navigate your product**  
See the exact paths users take, uncover popular features, and identify unexpected behaviors to enhance engagement.  
[Learn more](https://userpilot.com/product/product-analytics/path-analytics/)

### Retention (cohort) analysis
**Track user retention and long-term engagement**  
Group users by behaviors and track how segments perform over time to improve retention and understand product stickiness.  
[Learn more](https://userpilot.com/product/product-analytics/retention-cohort-analytics/)

## Why choose Userpilot analytics?​

## See results from day one with data autocapture and event tagging
**Track user data with a no-code solution**  
With autocapture and event-tagging, track user behavior instantly. No need to chase developers to track events!  
[Learn more](https://userpilot.com/product/product-analytics/autocapture-events/)

## Stay on top of your metrics with custom analytics dashboards
**Monitor key metrics at a glance**  
Use our pre-defined dashboards or build custom ones to track key metrics like product usage, activation, and feature adoption—all at a glance.  
[Learn more](https://userpilot.com/product/product-analytics/analytics-dashboards/)

### Best analytics tool I have ever worked with
It is the most useful analytics tool I have ever seen in software industry. It has many good features like survey forms, onboarding tools, funnels, integrations etc. and also it is very easy to use as it is beginner friendly.

### Userpilot helps us uncover growth patterns
Userpilot helps us learn where to focus and understand what our users are doing. The most important thing is to track user behavior as they interact with our product, and link that back to upgrading from free to paid, and to retention, so that we can identify the patterns exhibited by our most valuable customers v. our least.

## Go beyond the data—understand the 'why' with session replay
**Replay user journeys for deeper insights**  
Session replays show exactly what users do in your product, giving you the full context to uncover frustrations and opportunities for improvement.  
[Learn more](https://userpilot.com/product/session-recording/)

## Unify data across mobile app and desktop for complete user insights
**Get a holistic view of user behavior across platforms**  
Userpilot unifies mobile and desktop data, giving you a complete view of user behavior across platforms to make smarter, data-driven decisions.

## Consolidate your data across platforms and tools
**Get a holistic view of user behavior across platforms**  
Userpilot unifies mobile and desktop data, giving you a complete view of user behavior across platforms to make smarter, data-driven decisions.

## Security standards at Userpilot
As a vendor that processes millions of data points on a daily basis, we take our customers and their users’ data very seriously.

Our data is fully encrypted, managed, and stored by SOC-compliant vendors such as Amazon AWS and Google Cloud.

- SOC 2 Type II
- GDPR
- HIPAA

## FAQ

### How are you different from other Product Analytics tools?
3 major ways:
1. **All-in-one platform**: Unlike other Product Analytics platforms, Userpilot is an all-in-one platform that combines product analytics with user onboarding and in-app surveys. This helps you reduce your tech stack, maintenance headaches, and costs.
2. **Event auto-capture**: Your events are captured automatically, without any coding. You don’t need to chase your developers to track events!
3. **Priced by MAUs, not events**: Your invoices are predictable and consistent as it’s easier to predict the number of Monthly Active Users (MAUs) than events. Not just that, our pricing is more affordable than most Product Analytics, especially when you consider the cost of purchasing onboarding and survey tools.

### Why do you charge by users and not events?
Because it’s far easier to predict the number of monthly active users (MAUs) than events per month. Your invoices remain fairly consistent and you pay less than other tools that charge by events.

### What does it mean that Userpilot’s analytics are “actionable”?
Userpilot combines 3 tools: Product Analytics, User Onboarding, and In-app Surveys.
This means you not only track product analytics but also take action with that data, such as by running a survey for dropped-off users in the funnel or creating a better onboarding experience to improve retention.

### What reports are included?
- Trends: Visualize the usage of your features over time
- Funnels: Identify and reduce drop-offs within your product
- Paths: Track user routes before or after any event
- Retention: Track and improve the stickiness of your product
- Dashboards: Create dashboards to keep track of key metrics at a glance
- Session Replay: Replay a user’s journey within your app

### What kind of KPIs can I improve with Userpilot?
Some of the KPIs you can improve are:
- New user Activation
- Feature Adoption
- Retention
- Customer lifetime value
- Trial-to-paid conversion rate
- Net Promoter Score (NPS)

## Make Better Decisions with Actionable Product Analytics
Understand user behavior across the product journey with powerful custom reports, and answer every product question - without any coding.

Get a demo with one of our product specialists today.
